Meet Our Team

Regan Williams from AFS Foundation & Waterproofing Specialists

Regan Williams from AFS Foundation & Waterproofing Specialists

Title: General Manager

Hometown: Decatur, Alabama


Regan Williams started building his career long before he graduated summa cum laude from Birmingham-Southern College in 1982. As a young man, he worked his way through both high school and college in the home services industry. His early experiences in the home industry sparked a passion for helping homeowners improve their property.

As the General Manager, Williams is responsible for all aspects of operations in Chattanooga. This includes but is not limited to production standards and efficiency, sales performance and forecasting, staffing and most importantly, happy customers. Regan is also responsible for the training and leadership of our local Chattanooga sales team. His approach is very coaching focused with a goal of helping each rep embrace a Noble Selling Purpose, while also following a very detailed process. Regan is focused on customer service and understands that without our customers, we can’t operate. Regan has held previous roles at AFS as a Certified System Design Inspector and General Manager for our Birmingham office.

Regan brings 30 plus years of sales and marketing experience to the table, having coached nationwide sales teams in both the software and flooring industries.